Sometimes lighting does strike twice. Don’t believe us? Take the best Amazon Prime Day deals 2022 has to offer as an example. This year, the ‘Zon decided to double down on its tentpole shopping event by introducing a sequel, and boy is it a doozy. So if you’re here, you’re probably not just looking for any old Prime Day deals. You, friend, are looking for the best Amazon Prime Deals as curated by a hyper-discerning GQ Editor. And you’re in luck: Each year, we spend a sleepless night or two (and a couple of long days in between) unearthing exactly that—our very favorite picks from the Everything Store’s annual deals extravaganza, delivered straight to the top of your inbox.
And this version of APD—or the “Prime Early Access Sale”, if you’re the insufferable type—is no different. Except, well, it kind of is. Because as Prime Day has metastasized into an event zealous deal-hunters treat like an actual holiday, it’s become increasingly difficult to separate the “eh, no thanks” from the “holy shit, you need to buy this”. Which is where we come in. You know that hyper-discerning taste we were talking about before? This is exactly the type of situation that demands it.
If you’re a grizzled Prime Day veteran, you know we’re not the only operation touting our curatorial bona fides. Lists like these are a dime a dozen. We can’t promise quite the same degree of depth as some of our counterparts. (The downside of discerning taste, after all, is a certain degree of finickiness.) What we can promise, though, is that every deal on this list has been carefully, deliberately hand-picked by us—and not just because it’s on sale. And over the last 24 hours, we’ve scrutinized thousands of products in an effort to make good on that promise. Whether you’re looking for best in class menswear staples, cutting-edge gadgetry, apartment-elevating home goods, or even non-Amazon competitor deals, you’ll find something on sale at the Site That Bezos Built worth considering—and if you dig GQ’s perspective on all things style and grooming, chances are you’ll dig the selection here, too.
Oh, and if you’re a Prime Day newbie utterly bewildered by the whole rigmarole—and thoroughly nonplussed by our long-winded spiel—don’t fret: we put together a dedicated explainer to help you make sense of it all.
Since Amazon likes to add (and subtract) product deals throughout the day, we’ll be updating this post until the well of the best Amazon Prime Day deals 2022 runs dry, when the event ends Wednesday night. Our favorite newly-discounted products will be at the top, so bookmark this page (people still bookmark pages, right?) and come back throughout the day to see what other worthy steals turn up.
Just want to start shopping already? Keep scrolling. In the market for something specific? Check out all of our Prime Day Deals coverage broken out by category directly below.
Persol Po0714 aviator sunglasses
High-flying style at a rock-bottom price.
Champion Powerblend fleece crew sweatshirt
For this price, you could treat yourself to a nice lunch today. Or you could buy this sweatshirt and be stylish forever.
Tommy John cototn basics boxer brief
Your junk isn’t junk. It’s the most precious, most valuable, most sensitive part of your body. Treat it right.
Mountain Hardware Mt. Eyak down vest
Over a hoodie, with a flannel shirt, even with a plain tee, this is the layering hack you need until it truly gets untenably cold.
Gilden fleece sweatpants
Holiday travel is about to start picking up and these cozy sweats are the best way to manage all the stress.
Calvin Klein men’s beanie
Live out your Matrix fantasies with Calvin Klein’s graphic beanie. Its jacquard-like texture will add dimension to your outfit while the tight knit will keep your head nice and toasty.
Levi’s sherpa trucker jacket
Wrangler 13MWZ cowboy cut original fit jean
Columbia Rugged Ridge Ii sherpa fleece jacket
Pro Club heavyweight cotton long sleeve thermal top
The easiest way to solve all your chilly problems without turning into the Incredible Bulk. Just layer this guy under your favorite jacket, or even underneath your most thrashed vintage tee and you’re set.
Glass Of Venice Murano glass millefiori mosaic bracelet
Juice up your fits with the flick of the wrist.
Theory “Zaine” Neoteric trousers
Old-school chino style with futuristic properties like water-resistance, breathability, and four-way stretch make this the perfect collab of past and present.
Pendleton Shetland crew neck sweater
Over a button-up shirt and some chinos and you’re ready to meet your partner’s family. Worn oversized with baggy corduroys and skate shoes and you’re ready to link with the homies.
Columbia wool crew socks (4-pack)
Cold feet do not exist when you’ve got with these on.
Umbro “Legacy” short
Great for—ahem—kicking it.
Adidas “Terrex” rain jacket
This fall started off as a wet one. Do yourself a favor and make sure you’re covered before the next storm.
Bellroy Slim Wallet
What good are sick pants if you’ve got a bloated wallet bulging out the back?
Dickies unlined “Eisenhower” jacket
The classic “Eisenhower” jacket from Dickies is one of our faves. It’s durable, well-tailored, and looks good over any outfit you can think of.
Paul Smith Ulysse neps socks
Pony up to mule season and get yourself some textured socks.
Lacoste long sleeve slim fit chambray shirt
Like your trusty pair of blue jeans, this chambray shirt will look better with age.
The North Face “Gordon Lyons” quarter zip pullover
In this cold world, you either wear fleece or you get fleeced. Now that this fuzzy North Face number is discounted, you won’t have to worry about the latter.
The North Face “Arroyo” long sleeve flannel button-down shirt
We’d like to introduce you to the flannel shirt you’ll be wearing all season long.
Levi’s men’s relaxed western fit jeans
A classic pair of jeans you’ll keep in the rotation year-round.
Russell Athletic Dri-Power pullover hoodie
Good news: they still
make ’em like they used to
Champion Powerblend open bottom sweatpants
A cozy fall doesn’t have to be all corduroy and flannels. It can also be some stay-at-home sweats.
A Pendleton beanie a day keeps the doctor away, or something like that.
Barbour Ashby wax jacket
You’ve heard of a proper English breakfast. Let us introduce you to the English breakfits.
Comfort Colors short sleeve pocket tee
Give your plain white tees the week off.
Dickies relaxed fit duck jean
Double-knees are cool and all, but have you ever tried duck denim?
Calvin Klein cotton classics boxer brief (3-pack)
The all-time undisputed undies you absolutely need in your drawer.
Billy Reid contrast stitch crew neck
A little contrast stitch and a warm olive colorway is the slight swerve away from your triend and true grey hoodie.
Oakley OO9363 Flak Beta sunglasses
Ohtani-level shades that look just as good with a windbreaker as they do with a Matrix-level leather coat.
Levi’s trucker jacket
You’ve seen this jacket making the rounds in the fashion circuit for decades, and for good reason—it’s durable and handsome without an ounce of contrivedness.
Looking for more? Shop our longer list of amazon prime clothing deals here.
Apple AirPods Pro (2nd generation)
Great gift alert: These barely just released, but the second generation of the AirPods Pros are already on sale for 10% off.
Hagibis cleaning pen
As much as you use them, regularly cleaning out your AirPods should definitely be a thing. This portable pen makes it super easy, with a soft sponge to gently wipe away god knows what and a stiff brush to really get in there.
Bose Noise Cancelling Headphones 700
Some of the best noise-canceling headphones on the market also happen to be some of the nicest.
A secure fit and high-quality sound come together in these tiny little earbuds.
Belkin wireless portable charger
Name one thing that’s worse than one AirPod dying on you mid-commute.
Samsung The Frame tv
You and your art buff friends can gather around to discuss what Duchamp would make of this one.
Apple AirPods Max
Apple’s most premium headphones are finally getting a premium discount.
JBL Flip 5 wireless speaker
With an IPX7 waterproof design, great sound, and pairing options with other JBL speakers, turn your next ordinary shower or pool day into the concert of your dreams.
Bose SoundLink Revolve+ portable bluetooth speaker
Make sure you’ve got music covered for those last minute camping trips you manage to squeeze in while it’s still nice out.
Belkin wireless portable charger
Name one thing that’s worse than one AirPod dying on you mid-commute.
Master and Dynamic MW07 Plus true wireless earphones
The quick-pairing MW07 Plus earphones have a higher water resistance rating than other headphones, and yes, they sound great.
Sennheiser Momentum 2
Sennheiser’s reputation for supreme sound quality remains untarnished, and you can get a feel for it at half price.
Wyze smart lock
Wait, you still manually unlock your house door? How last century.
Apple iPad 10.2-inch (9th Generation)
Tablets are a dime a dozen, but it’s hard to top the iPad, now in its 12th year of existence.
Google Nest thermostat
If you wear a tee-shirt in winter, this guy’ll help you fine-tune your pad’s heating/cooling until it’s like Goldilocks’ porridge: just right.
Amazon Fire 50-Inch 4K TV
Upgrade to a 4K smart TV without breaking the bank. This 50-inch display has all the smart and streaming features you need for a great home theater set-up.
Samsung Galaxy Buds 2 true wireless bluetooth earbuds
The Galaxy Buds 2 offer an immerserive sound experience, which is enhanced by top-notch active noise cancellation, good looks, and superior microphones.
Beats Fit Pro wireless earbuds
Our favorite everyday sports headphones
boast the stellar acoustics of Apple’s Airpords Pro, with streamlined waterproof design for attacking a HIIT workout.
iRobot Roomba 694 robot vacuum
Even an entry-level Roomba is better than vacuuming on your own.
Kindle Paperwhite (8 GB)
Give an e-book reader a try.
Apple TV 4K (32GB)
At this point, there’s no reason to have a cable plan anymore.
Industry-leading, noise-canceling headphones at a price you can afford.
Toshiba 50-inch Class C350 Series tv
A 4K TV for how much?!
Razer Kraken V3 X gaming headset
Call of Duty might start to sound a little too realistic.
Looking for more? Shop our longer list of prime day tech deals here.
Timex Weekender 38mm watch
This best-selling watch may be called the Weekender, but it’s no-frills, classic design makes it a daily driver.
Seiko 5 stainless steel watch
As classic as it gets.
Casio G-Shock Mudmaster GGB100 watch
A full suite of outdoor survival sensors (compass, altimeter, barometer, sunrise/sunset timer) in a honking, mudproof 55mm-wide case.
Samsung Galaxy smartwatch
Samsung people, we didn’t forget about you: your tech company of choice makes a bang-up smartwatch too.
Citizen Eco-Drive Garrison quartz watch
Harness the power of the sun to fuel your outfit.
Garmin Vivoactive 4S smartwatch
Garmin’s OG smartwatch boasts plenty of cool, tech-y features all its own—and for nearly half the price of its newer counterpart.
Tissot PRX 316L stainless steel dress watch
Serious action star energy.
Braun chronograph watch
Your wrist deserves a little bit of Dieter Rams genius too.
Apple Watch SE
All the essentials you’d want from an Apple Watch—and nothing more.
Bulova classic stainless steel day-date watch
A watch that’ll always make you feel like it’s Friday, no matter what day your wrist says it is.
Looking for more? Shop our longer list of amazon watch deals here.
Signature Design by Ashley Covybend 21″ industrial metal desk lamp
Come for the sleek industrial design, stay for the built-in USB port for juicing up your phone.
Modway Freja upholstered platform queen bed and two nightstands
An appropriately regal frame for your queen bed.
GDFStudio Macedonia midcentury modern tufted recliner
Plenty more refined than your usual leather La-Z-Boy ilk.
Christopher Knight Home Abrielle mid-century modern fabric dining chairs
If you end up using these as your WFH chairs, you’re looking at a cushy foam seat and curved backrest for propping you up during endless Zoom meetings.
Modway Summon wicker rattan outdoor sofa
Colder temps = hotter deals on outdoor patio furniture.
HON Exposure Mesh Task computer chair
It’s got all the prerequisites for an upstanding office chair
, from lumbar support to an adjustable body, and it’s a whopping 60% off right now.
Christopher Knight Home Elam wood coffee table
Tasteful, midcentury-style design that looks a whole lot more expensive than it is.
Modway Render mid-century modern 19″ vinyl record display
A worthy throne for your precious turntable, and hidden storage for your mound of vinyl.
Novogratz by Momeni Villa Umbria indoor outdoor rug
Great style at a low price? Certainly checks out.
Zinus Korey metal platform bed frame
The rare metal bed frame that isn’t a total clanker, thanks to its sturdy wooden slats.
Sauder Baxter cat ladder
Something sleek for your space that your cat also happens to be nuts about.
Ink+Ivy Blaze accent table
“Is it Noguchi?”, your none-the-wiser friends may ask.
Loloi II Skye Collection rug
No one has to know you get your Persian rugs from Amazon.
Modway Render 48″ mid-century modern low profile media console
A low-ceiling-friendly, space-saving credenza for your flatscreen.
Signature Design by Ashley Bellaby farmhouse pier shelves
Less shabby, more chic.
Martha Stewart by Safavieh Collection 4′ x 6′ farmhouse sisal and jute accent rug
Jute rugs are like a “goes with everything” white tee. When in doubt, it’ll always help tie the room together.
Looking for more? Shop our longer list of amazon prime furniture here.
TheraGun Elite massager
Your stiff back and cranky quads will thank you for this next-level relief.
Under Armour HeatGear long shorts
Mesh liner shorts that keep everything locked in place, so you can bang out your last rep snafu-free.
Rage Fitness steel pylo box
Much safer than using some crappy stool you have lying around.
EnterSports wheel roller
Bet your core is tingling looking at this.
Original Peloton Bike
Get ready to join the cult of Peloton.
Amazon Basics adjustable barbel
Get Bezos ripped!
Rawlings duffle bag
A gym bag with a classic Americana look.
Vitamix 5200 blender
Majorly level up your smoothie game.
Camelbak Classic hydration pack
Do yourself a favor and keep hydrated on your next hike (see also: great for tailgating).
adidas Men’s Performance boxer briefs
Soft-stretchy fabric keeps you feeling secure and comfortable during your most intense workouts.
Under Armour Tech 2.0 short-sleeve t-shirt
Don’t sweat it: We found your next favorite workout shirt.
RENPHO smart jump rope
Jumping rope isn’t just for kids—it’s a great way to get your heart rate up while burning calories. This smart rope allows your to track just how much you’re burning over your total skip time in an easy to use app.
AQUAFIT 1 gallon water bottle
No need to refill in the middle of a workout with this one.
NordicTrack T Series treadmill
This is the
deal if you’re in the market for an affordable treadmill
—a smooth, wide runway for getting those miles in the comfort of your air-conditioned home gym.
Lifeline Jungle Gym suspension trainer system
Everything you need for suspension training in one affordable package.
Sports Research ab wheel roller with knee pad
Less than $15 to absolutely wring your abs out.
Everlast Elite Pro training gloves
Here’s one way to pummel your aggression out.
Ally Peaks pull up bar
It can be an arms day any day of the week.
The portable Theragun you keep in your gym bag for quick recovery.
Bowflex SelectTech curl bar
No gym membership, no problem.
Schwinn Fitness indoor cycling exercise bike series
As Freddie Mercury says, “I want to ride my (indoor) bicycle.”
Fitbit Inspire 2
Make sure you’re hitting all your daily workout goals, even if Fitbit sets those goals for you.
NordicTrack Smart Rower
Row like you’re about to join the Olympic team.
Garmin Instinct outdoor watch
With Garmin, you’re never lost.
RUNOW folding treadmill
Stay fit and get your steps in with this compact, folding treadmill.
BalanceFrom yoga mat
Sweat it out by doing yoga and not by spending a tiny fortune on a mat.
Everyday Essentials all-purpose solid cast iron kettlebell
And if you need help with some kettlebell workouts
, we got you.
Bowflex SelectTech 552 adjustable dumbbells
Reduce clutter with these all-in-one space-saving dumbbells that adjust your weight for reps with just the click of a dial.
Looking for more? Shop our longer list of prime day fitness deals here.
Dr. Martens Vegan 1460 boot
Ready your most thrashed jeans and your fuzziest flannel shirt.
Clarks Wallabee 2 boot
A perennial favorite of hip-hop’s flyest, and a certified hit in any closet.
Merrell Hydro Moc water shoe
Call it weird, call it a trend
, call it whatever you want. We’re calling it a crazy-cool pair of shoes that goes toe to toe with any high-fashion rendition. It’s available in a full prism of fantastic colors, too, so when you come around to the Hydro Moc idea, you can scoop up several.
New Balance Fresh Foam Beacon V3 running shoes
A lightweight sneaker great for sprinting around the track or kicking it on the weekends.
Adidas Gazelle sneakers
If the Samba heatwave is too damn hot for you, Adidas’s skate-style Gazelle sneakers are a great stylish sidestep.
Crocs Classic Realtree clog
At the corner of comfort and swag are these camoflage Crocs.
Keen “Jasper” hiking shoe
These trail-ready kicks will take you straight to the top of menswear mountain.
Puma Calfiornia casual shoe
The SoCal feel of these Pumas requires a pair of baggy jeans and an oversized flannel shirt.
Koolaburra by UGG Burra mini classic boot
Your feet deserve a nice winter jacket, too.
Ariat Heritage roper wide square toe western boots
Gussy up a suit, rock ’em with slim jeans, or go capital F fashion with some wide-leg cords—paradoxically, cowboy boots are both wildly stylish and super versatile.
Wolverine Loader 6″ wedge boot
From jobsites to Paris catwalks, the moc toe work boot is good enough for both.
Brooks Glycerin GTS 19 running shoe
Thirty minutes of walking every day is all you need to stunt on everyone in your neighborhood.
Hoka Mach 4 shoes
Keep pace with your marathon training.
Bogs Tillamook Bay camo slip on waterproof insulated shoe
Despite the dry weather, right now is actually the best time to get your blizzard-proof boots in order (y’know, before it actually gets shitty outside).
New Balance 574 V2 sneaker
We love it when the shoes change colors in the fall.
Blundstone BL550 Classic 550 “Chelsea” boot
Inclement weather or not, we’re stoked it’s boot season again.
Tretorn Nyliteplus canvas sneakers
Don’t get us wrong—we love how these tennis court icons look box fresh. But give it a few months and they’ll look even better.
Merrell Moab 2 Vent mid hiking boot
Prepared for all the “hiking” you’ll be doing this fall. And by “hiking” we mean apple picking and pumpkin patches.
Cole Haan Pinch penny loafer
Now this is what we call penny pinching.
Adidas Ultraboost running shoe
Hunter original Chelsea boot
Because wet socks are the absolute worst feeling in the world.
Shark AV911S EZ robot vacuum
All the lint in the world can’t stand up to this Shark robo vac.
iRobot Braava jet m6 robot mop
Ditch the mop and dirty water bucket for a self-mopping machine.
Black + Decker handheld vacuum
For quick cleanups virtually anywhere it’s needed, from your car mats to the crevices of your home.
Hoover ONEPWR Blade cordless stick vacuum
With a brand name like Hoover, you can trust your floors are in good hands.
Samsung Bespoke Jet cordless stick vacuum
This might be the prettiest stick vacuum around, and it doesn’t even need to be docked to a wall.
Shark IZ682H Vertex Pro cordless stick vacuum
An impressive 120-minute runtime will have you vacuuming your home and your neighbors’ if you feel so inclined.
iRobot Roomba s9+ robot vacuum
Who even empties their robot vacuum on their own anymore?
Bissell ICONpet turbo vacuum
That never-ending supply of pet hair all over your home has met its match.